Case Studies

Client and studio work

Each case study starts with the decision someone had to make, then covers what I built and what changed. Clients stay anonymous.

Connecting Paid Campaigns to Verified Visits

A hospitality business could see clicks and leads but not who walked in. Dated flyers, phone numbers, and personal offer codes tied campaigns to verified visits and revenue. Cost per attributable revenue dollar on lead campaigns fell about 70%.

A Lead CRM and Call Ranker for a Wholesale Supplier

A wholesale meat supplier's sales team spent hours phoning leads. I built them a bilingual lead CRM on the city's open business data, then trained a random-forest ranker on top of it. Closing rate per call rose about 50% once the team called the strongest leads first.

Finding Demand for a New Event Format

A cafe needed a reason for people to come back. Reddit, Meetup, and group-chat analysis pointed to language exchange as underserved. Foot traffic doubled within one quarter of the launch.

Searching Prior Research in Plain English

Analysts at a B2B media company spent hours searching old reports. I built a retrieval assistant over the company's own documents. Analysts spent about 40% less time on research, and the client kept it as a recurring paid product.

Player Research and Engineering for a Strategy Game

For an in-development historical strategy game, I compared how players rated three battle turn systems across 31 games, studied which community posts gain traction, and designed the workflow the AI coding agents build under. One fix I directed cut a pathfinding benchmark by about 81%.

Public technical work

The technical work section has projects you can inspect line by line, in NLP, forecasting, data validation, retrieval, and scientific computing.

Discuss a related problem

Email shameekconyers@gmail.com with the question you need answered and the data you have.