Shameek Conyers | Data Scientist and Analytics Consultant

Selected results

70%

lower ad cost for each dollar of tracked sales

Cafe and lounge client, lead campaigns. After I aimed the ads at people like the customers who actually walked in, each dollar of sales we could trace to an ad cost about 70% less in ads. Before and after, not a controlled test.

50%

higher closing rate per call

Wholesale supplier. About 8 closes per 100 calls before, near 12 after a month of calling in the order my model ranked.

Working together

How a project starts

The terms are settled before any work begins, and you see what the readout will cover.

Free first consultation

Tell me the decision you're facing. We look at the data you have and whether it can answer the question.

A price up front

From what you ask for, I quote the price before any work starts, so the cost is settled first.

A written plan

The measures, the comparisons, and what your data can't tell us yet, agreed before anything is built.

The build and the walkthrough

The smallest report, model, or workflow that answers the question, walked through with the people who will act on it.

What a first readout covers

A plain-language report your team can act on

For a campaign measurement project, it answers:

Which campaigns brought in paying customers, not just leads
What each new customer cost, by channel
Where prospects drop off between the ad and the sale
What to change next, and how we'll check it worked
What the data can't show yet

See a sample readout →

Built on a made-up business, so you can see the format.

I reply within a day
Client data stays confidential
To start: read access to your ad accounts and your sales or CRM records

Services

What I can help with

Every project starts with a decision someone needs to make and the data already on hand. These are the areas where I've done the most work, at Ringer Sciences and since.

Campaign and revenue measurement

Tie campaigns to leads, verified visits, and sales so you can see which spend brings in paying customers and where prospects drop off.

Channel budgets and demand forecasts

Estimate what each channel adds to sales so you can set budgets, and forecast what a given spend means for staff and stock.

Prospect and demand analysis

Rank the prospects you already have, find underserved demand, and test an offer or event before spending more on it.

Reporting and document search

Turn the spreadsheets your team already keeps into clean tables and dashboards people trust, and find answers in old documents when that's the bottleneck.

See all services →

Client work

Case studies

What the business needed to decide, what I built, and what changed.

At Ringer Sciences · Large hospital

Dashboards for a Hospital's Physician Marketing

A multi-million-dollar program aimed at doctors, where journal ad records were typed by hand. I joined them with ad platform data behind dashboards for marketers and physicians.

The hospital used them to decide where to move its marketing budget, and kept paying for them.

Independent · Cafe and event lounge

Connecting Paid Campaigns to Verified Visits

Dated flyers, phone numbers, and personal offer codes tied a cafe and lounge's ad spend to the people who walked in and what they spent.

On lead campaigns, the ad spend behind each dollar of tracked sales fell about 70%.

Independent · Wholesale supplier

A Lead CRM and Call Ranker for a Wholesale Supplier

A sales contact app built on the city's open business data, plus a model that tells reps which leads to call first.

Closing rate per call rose about 50%, from about 8 per 100 calls to near 12.

At Ringer Sciences · B2B media company

Searching Prior Research in Plain English

A search assistant over a B2B media client's own reports that answers questions and shows the passages behind each answer.

Research time fell about 40% over a one-quarter pilot, and the client kept it as a paid product.

Read all case studies →

For technical reviewers

Public projects with source code

Rerun each analysis and check the numbers yourself.

Browse technical work →

Spreadsheet-to-Database ConsolidatorMessy spreadsheets into clean tables, with every rejected row kept and explained
AI-Verified Economic Analytics PipelinePython computes, a language model explains, and a check matches every number to the database
Strategy Game Market Study209,223 Steam reviews, with 21 of 24 findings replicated in a pre-registered follow-up

Start with the decision you need to make.

For a project, send the question, what data you have, and who needs the answer. You don't need a technical spec to start. The first consultation is free, and I reply within a day.

Tell me what you're deciding Hiring? See what I'd do on your team

Find out which marketing actually brings in customers.